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Follow our journey over on Instagram at @byelliebeauty
our story
A note from our founder
“I had never suffered with my skin before covid, then I was suffering from breakouts and dry cracked lips it made me embarrassed, I would constantly look at my bad skin and this made me feel so isolated. I'd cry a lot, I would say this period of my life was my lowest with everything in the world-changing - I felt lost.
I couldn’t find anything that would soothe my cracked bleeding lips, I didn’t want these small lip balms that get lost at the bottom of your handbag so I decided to deep-dive into researching ingredients before finalising our unique formula. From there we’ve expanded into simplified products that slot easily into your day, whatever your routine.
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How It Started
Byellie started through the stress of covid resulting in me having acne then onto acne treatment tore down my lip barrier and I started to notice nothing at the time helped to sooth and help calm my red dry cracked, torn lips this made me feel even more self conscious, than when I had the acne so now I just didn’t want to leave the house I used makeup to cover my skin and lips.. after lots of research and being still restricted to going out I spent all my time looking at ingredients, looking for suppliers, after lots of failed samples and mistakes I finally came up with our lip balm and that’s how it started, I had a problem and I solved it so I shared it with all of you.
